BMW Genius

Make a BMW product expert your new co-pilot.

To help you enjoy everything your BMW has to offer, our BMW Genius is available to provide you with helpful product information and to answer your questions wherever you are - at our dealership, via your smart phone or tablet, or by calling the BMW Genius Hotline.

BMW Genius at Peake BMW

 At Peake BMW, you'll find a product expert who will assist you in finding the perfect vehicle to suit your lifestyle and needs. Our Peake BMW Geniuses are specially trained to demonstrate and help you get familiar with all aspects of your BMW - before, during, and after your purchase.

BMW Genius App

The BMW Genius App is the all-new way to learn about your BMW on your tablet and smart phone. This app provides you with how-to videos about key features and functionalities, as well as model specific product information.The better you know your BMW, the more you can enjoy the benefits of BMW's class leading innovations.

BMW Genius Hotline

Curious about a vehicle feature you've never experienced? Call our BMW Genius Hotline where our dedicated team is available to help answer all of your product related questions. For your convenience, you can also save this number in your vehicle. If you aren't sure how, please call us and we would be happy to assist you.

BMW Genius Hotline - 1.844.4GENIUS (443-6487)
Available Monday through Saturday, 9:00am-9:00pm (EST)
If you would prefer to send an email, please contact 

  Want to learn more?  Set yourself up for BMW Encore!  

Your new BMW is filled with amazing features and functions. After you have had the chance to familiarize yourself with many of them, we encourage you to reach out to the Peake BMW Geniuses to setup your complimentary BMW Encore appointment. It is a special session scheduled at a time of your convenience, dedicated to answering all of your questions about your new BMW. 
Our BMW Genius Team
 Courtney Shubert

 Julian Aviles

 Colin Piaza